Influence and persuasion. HBR Emotional Intelligence Series
Changing hearts is an important part of changing minds. Research shows that appealing to human emotion can help you make your case and build your authority as a leader.
Written by renowned specialists of the Harvard Business Review on emotional intelligence in the professional environment, the book highlights that research and shows you how to act on it, presenting both comprehensive frameworks for developing influence and small, simple tactics you can use to convince others every day.
Authors in this book: Nancy Duarte, Nick Morgan, Robert Cialdini, Linda A. Hill, Kent Lineback, John Antonakis, Marika Fenley, Sue Liechti, Robert McKee, Kevin Hogan, Michael D. Harris have participated in the book.
$9,95
Author: Harvard Business Review
Harvard Business Review is without a doubt the most influential reference in the publishing sector on issues of management and development of people and organizations. Researchers of international recognition and prestige participate in its publications, which means that its catalog includes a large number of works that have become best-sellers translated into multiple languages.
Reviews
- "Easy and practical reading that provides the key psychological tools to learn and apply the art of persuasion and influence." GOOD READS
Data sheet
Topic: Emotional Intelligence
Title: Influence and Persuasion
Subtitle: HBR Emotional Intelligence Series
Author: Harvard Business Review
Original title: Influence and Persuasion. HBR Emotional Intelligence Series
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Format: 12.5×18cm
Number of pages: 160
Binding: Rustic
ISBN Paper: 978-84-949493-1-9
ebook ISBN: 978-84-291-9503-3
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